How to Add Someone to Your Facebook Ads Account

Step 1: Go to Business Manager Settings

Log in to Meta Business Manager and navigate to Business Settings from the menu (☰) in the top left corner.

Step 2: Add a New User

• Under Users, click People.

• Click the blue Add button and enter the email of your new ads manager or agency contact.

• Select their role:

  • Employee Access (Recommended) – Limited access to assigned assets.

  • Admin Access – Full control (only grant this if necessary).

• Click Next.

Step 3: Assign Business Assets

Now, choose which assets they can access:

• Ad Account – Select your ad account and set permissions (e.g., "Manage Campaigns" for full ad control).

• Facebook Page & Instagram Account – Grant access to manage content, comments, and ads.

• Catalogue – If they need to run dynamic ads, assign your product catalogue.

• Dataset – If they’re using advanced tracking or custom audiences, grant dataset access.

Click Invite once all assets are assigned.

Step 4: Ask Them to Accept the Invitation

Your Facebook ads manager / Meta ads manager (or agency) will receive an email. They must accept the invite and log into Business Manager to access the assigned assets.

By following these steps, you ensure they have everything they need to run successful campaigns while keeping your account secure.

Need expert help with your Facebook ads? Get in touch today!